V is for Value
Posted by Pierre de la Fortune on September 22, 2015 @ 12:01 a.m.
Written by Peter Baskerville and Dr. Neil Flanagan
As discussed in the introduction, both approaches outlined by Cabrera make money, but each approach is adopted with a quite different mind-set. The entrepreneur makes their money by taking a slice of the added value that they create for their customers via their innovative products and services. To take Cabrera’s words further – “You (entrepreneurs) are not looking at your business venture as a way of extracting value away from others”. Unlike other operators in the field of commerce, entrepreneurs are not in the business of ripping people off.
"There is a vast difference between exploiting an opportunity and exploiting a weakness. The former adds the latter takes" PB
For more info please visit:http://knol.google.com/k/characteristics-of-an-entrepreneur#view
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